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Marketing can feel like a daunting task for many businesses and can get pricey for those with money to spend, but it doesn’t have to be either. With the right tools and strategies, your marketing can be an effective and easy way to reach new customers and grow your business, even when you’re just starting.

Here are three simple ways to market your business that any new business owner can do without spending any money:

Social media has become an essential part of online marketing, and for good reason. With 4.8 billion active users on platforms like Facebook, Instagram, Twitter, and LinkedIn, social media marketing

A keyword is a word or phrase customers use to find specific online information. If you know what keywords your target audience uses to search, you can harness this knowledge to direct traffic to your website.

Researching and using ideal keywords is also called search engine optimization (SEO).

According to MailChimp, Google uses over 200 elements to generate a search result. All internet results with that keyword or phrase are listed on the search engine results page (SERP).

Keywords can help push your business’ website, blog, or products toward the top of the SERP. Keyword research analytics he